Although everything is becoming digital, print has not lost its importance, because we all use a notebook, we like to hand out a business card, but also present our business through a printed format (brochure, catalog), because it feels different when it is held in the hand and when it is on the screen.

You should print promotional material for several reasons:

• Tangible: Printed promotional materials such as brochures, flyers, and business cards provide a tangible “representation” of you, which can help create a stronger impression and connection with potential customers.
• Branding: Printed promotional materials allow businesses to showcase their brand and visual identity, which can help create a consistent image and build brand recognition.
• Distribution: Printed promotional materials can be distributed in a variety of ways, such as direct mail, trade shows, or in-person events, which can help increase the reach of a company’s marketing efforts.
• Cost-effective: Printed materials can be cost-effective to produce, especially if printed in bulk, and can have a long shelf life.
• Leave it behind: Printed materials can be left behind after a meeting or event, serving as a reminder of the business and its products or services.
• Differentiation: Printed materials can help you stand out from the competition, especially if the materials are unique, well-designed, and of high quality.

So printed promo materials can be an effective marketing tool for everyone.